Mohibullah, Rabeea Maryam, and Kamran Ashraf. “Marketing Language Proficiency: A Multimodal Discourse Analysis of IELTS Advertisements and Their Impact on Consumers’ Perception and Their Experience”. Pakistan Journal of Society, Education and Language (PJSEL), vol. 11, no. 1, Dec. 2024, pp. 42-60, https://www.pjsel.jehanf.com/index.php/journal/article/view/1491.